Ghana Chamber Chief Questions NDC’s 24-Hour Economy Policy Impact
Mark Badu-Aboagye, CEO of the Ghana National Chamber of Commerce and Industry (GNCCI), has issued a stark warning about the opposition NDC’s flagship 24-Hour Economy policy. The business leader cautioned the government that consumers don’t purchase goods simply because they originate from round-the-clock operations.
The GNCCI chief’s remarks come following the recent launch of the National Democratic Congress’s signature economic initiative. Badu-Aboagye emphasized that successful business operations require more than extended operating hours to attract customers and generate revenue.
“No one buys just because it’s from a 24-Hour Economy,” Badu-Aboagye stated, highlighting concerns about the policy’s practical implementation and market viability. His comments suggest that businesses need compelling products and competitive pricing rather than just availability around the clock.
The 24-Hour Economy policy represents a cornerstone of the NDC’s economic strategy, designed to boost productivity and create employment opportunities across Ghana. However, the GNCCI leader’s critique raises questions about whether extended business hours alone can drive consumer demand and economic growth.
The business community’s response to the policy appears mixed, with industry leaders calling for more detailed analysis of market conditions and consumer behavior patterns. Badu-Aboagye’s warning underscores the need for comprehensive planning beyond simply extending operational timeframes to ensure the policy’s success in Ghana’s competitive marketplace.
