Snapchat has recently launched an AI-powered chatbot to provide personalized services and enhance user experience. The chatbot, named “Snap Minis,” uses the state-of-the-art language model ChatGPT to converse with users and understand their queries.
Snap Minis aims to help users with a variety of tasks, including finding movie tickets, ordering food, and creating polls. It can also provide personalized recommendations for things to do or see in a user’s area. This feature will be particularly useful for people who are new to a city or looking to explore new activities.
Snapchat has collaborated with several businesses, including Atom Tickets, YOLO, and OpenTable, to create Minis that cater to different needs. Each Mini will have a unique interface and provide different services to users. For example, the OpenTable Mini will allow users to make restaurant reservations, while the YOLO Mini will enable users to create anonymous polls.
Snapchat’s AI chatbot is not only helpful for users but also beneficial for businesses. By collaborating with Snapchat, businesses can reach a wider audience and provide their services to Snapchat’s 280 million daily active users. Moreover, the AI-powered chatbot can analyze user data and provide valuable insights to businesses, allowing them to improve their services.
The launch of Snap Minis is a significant step for Snapchat as it aims to become a more comprehensive platform that offers a range of services to its users. With the integration of AI-powered chatbots, Snapchat can provide a more personalized experience to its users, making it a more attractive platform to use.